Tuesday, October 23, 2012

Not Cool, The Cool Hunter

The shutting down of The Cool Hunter's Facebook Fan Page has set bloggers' typewriters on fire. The Cool Hunter's is a website whose sphere activity is very similar to Pinterest, minus the social aspect.

the cool hunter
You can still find The Cool Hunter's web page
but you won't find its Facebook Fan Page anymore.

The Cool Hunter puts third-party images together in a lattice, and calls them cool. Their attitude is that if you find your content on The Cool Hunter, and want it removed, they will remove it - just like Pinterest and its 10 million strong no-copyright-infringement-intended army. Both claim the right to infringe to their heart's content, and send content creators on endless goose chases for their images.

Unlike Pinterest, who earns its keep through raising of venture capital, The Cool Hunter monetizes the infringed content in a more conspicuous manner by placing advertisements around it.

The Cool Hunter marketed itself, in part, through a Facebook fan page. This fan page was recently shut down amidst the consternation of its 788,000 members, for cause of REPEATED COPYRIGHT INFRINGEMENT. We're talking sending-a-message to a lot of people, here.

I'll give the author of APhotoEditor's blog the last word. In Facebook Shuts Down Business Fan Page For Repeated Copyright Infringement, the blogger comments:
It makes me wonder if Facebook is showing Pinterest that the proper way to curate is to upload something you own the rights to then enable the sharing.
Damn straight - Facebook is showing Pinterest how it's done.

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